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May 05, 2024   2022-23 Academic Catalog  Select a Catalog 2024-25 Academic Catalog 2024-25 Student Handbook 2023-24 Student Handbook [ARCHIVED CATALOG] 2022-23 Academic Catalog [ARCHIVED CATALOG] 2022-23 Student Handbook [ARCHIVED CATALOG] 2021-22 Academic Catalog [ARCHIVED CATALOG] 2021-22 Student Handbook [ARCHIVED CATALOG] 2020-21 Academic Catalog [ARCHIVED CATALOG] 2020-21 Student Handbook [ARCHIVED CATALOG] 2019-2020 Catalog [ARCHIVED CATALOG] 2019-2020 Student Handbook [ARCHIVED CATALOG] Archived 2022-23 Catalog - Edited January 2023 [ARCHIVED CATALOG] 2023-24 Academic Catalog [ARCHIVED CATALOG]      Global Search Catalog Search Choose Search Location Select an option Courses Programs Hierarchy Items Other Content Entire Catalog Search Keyword Field Whole Word/Phrase Advanced Search Catalog Navigation   Catalog Home   Letter from the President   Academic Calendar   General Information   Admissions & Financial Aid   Educational Services   Educational Information   Veteran/Military Student Policies   Programs by Degree   Programs by Career Pathway   Course Descriptions   Organization of the College   Board Memberships   Emeriti   My Portfolio HELP 2022-23 Academic Catalog [ARCHIVED CATALOG] Print-Friendly Page (opens a new window) Facebook this Page (opens a new window) Tweet this Page (opens a new window) Add to My Portfolio (opens a new window) MKT 282 - Principles of E-Commerce 3 cr. Studies online business strategies and the hardware and software tools necessary for Internet commerce. Includes the identification of appropriate target segments, the development of product opportunities, pricing structures, distribution channels and execution of marketing strategies. Lecture Hours: 3 Total Contact Hours: 3  Back to Top | Print-Friendly Page (opens a new window) Facebook this Page (opens a new window) Tweet this Page (opens a new window) Add to My Portfolio (opens a new window)